A blog title usually spans the top portion of each page like a newspaper masthead. Titles are usually short and catchy--perhaps just a couple of nonsense words like Boing Boing, or a made-up compound word like RocketBoom or BuzzMachine. The name could be a non sequitur or double-entendre like PostSecret. Sometimes a title is just a title, like The Official Google Weblog.
Try to include in your title the most critical keyword related to your niche. _ Joe's Organic Strawberry Growing, Baking and Eating Guide_ is a good title. A poor title would be _Joe's Thoughts and Ideas about Fruit _ because nobody would search for something like that, and if they saw it, they couldn't guess what it's about. Be obvious. Pick a few words that will be easy for people to remember and to repeat in conversation and e-mails. #Writing your blog posts#
The essential ingredient of a blog is its short entries, or posts. They're arranged in reverse chronological order, with the newest at top. Posts can be a few sentences long, or many paragraphs long, and often link to outside information like blogs, newspaper stories, or multimedia clips hosted elsewhere on the Web.
Nearly any tidbit of information relevant to your audience can be spun into a blog post of some type: